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Course Catalog > Business Classes > Entrepreneurship & Small Business

How to Write and Speak Persuasively  

Gain tips for writing ads, flyers, letters, and brochures that promote your product, service, cause, or self. Practice easy ways to write catchy headlines, convincing copy, testimonials, and offers that inspire readers to take action. Find out how to market yourself and motivate others with the spoken word on the phone, at meetings, in public, before the media, and in job interviews. Gain experience in managing your speaking anxiety. Look and sound convincing by applying six body language tips, by using questions, stories, and persuasive formulas, and by developing the voice and delivery techniques of broadcasters. Michael Buschmohle teaches these tips nationwide.

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