|The Business of Graphic Design
Whether you plan to freelance or manage a firm, graphic designers need to understand the nuts and bolts of the business. Learn how to uncover client needs, estimate costs, establish pricing, negotiate solutions, market yourself, prepare contractual agreements, and understand intellectual property essentials. Explore techniques for collaborating with other professionals.
Required text: Graphic Artists Guild Handbook: Pricing & Ethical Guidelines, 14th edition (ISBN-13: 978-0932102164).
Bring a USB flash drive to class.
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