Course Catalog > Online Learning > Design & Composition
|IMPROVING E-MAIL PROMOTIONS
Discover new ways to improve your e-mail promotions, including when to e-mail, what to e-mail, and testing e-mail copy. Then find out how to analyze your e-mail response rates, including getting the bench marks for open rates and click through rates. Learn how to improve your e-mail promotion and responses with tracking and testing. CEUs: 1.6
How you participate in this online class:
1. In the online classroom,
3. Readings. Many courses have online readings of up to 20 pages a week.
4. Participate any time of day or night. The idea is to go online 2-3 times a week, but you decide.
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