ADVANCED MOBILE MARKETING

Get the knowledge needed to implement a mobile marketing plan for your organization. Topics include proximity marketing, mobile marketing metrics, and developing a mobile marketing campaign.

Learn how to promote your app on the web, build a landing page for your app, and advanced tracking of your application usage.

Then take home a blueprint for creating guidelines and standards for your mobile marketing effort, and how to measure its success. You will leave this course with the knowledge to implement a mobile marketing plan for your organization. CEUs: 1.6

View our course outline for more information.

This course is part of the Mobile Marketing Certificate, which also includes Creating Cell Phone Apps for Your Business, and Mobile Marketing.

How you participate in this online class:

1. In the online classroom,

listen to audio lectures,
view slides,
even take an optional quiz to test yourself.

2. Discussion and Questions. Then post written comments in the online discussion with your fellow participants and the instructor. Your instructor logs on once a day to answer questions and join in on the discussion.

3. Readings. Many courses have online readings of up to 20 pages a week.

4. Participate any time of day or night. The idea is to go online 2-3 times a week, but you decide.

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