Whether your books are traditionally published, self-published or e-published, to sell your books, you must market your books. This one-day workshop will give you all the tools needed to promote them, starting with branding and a marketing plan. As we develop the marketing plan, we will cover new, traditional, local and national media. Learn to write and distribute a news release. Discover your author platform and how to optimize your Internet presence. Discuss book signings for authors who have tree books to sell. It's not enough to write a great book: to be a successful author, you must learn to effectively market your book.