Finetune websites for optimal search engine results.
Competencies:
If you build it, will they come? Discover the steps you can take to increase your chances of being in the top of the search engine results. Learn how to create effective keywords and use them in site content; setup a proper site structure; and the importance of linking. You will analyze web sites to see how they have placed themselves in the top ten of search engine results. You will develop a strategy for improving your web site to work with the search engines. This class is for students with web design knowledge who wish to optimize their site for the search engines. This is a required course in the Web Design Certificate program.
Prerequisites:
