From Passion to Profit: Selling Your Greeting Cards (17577)
|1:00 PM - 3:30 PM
||Location: ONLINE via Zoom - (link emailed two days prior to class)
|7/29/2023 - 7/29/2023
This in-depth course is designed to teach you everything you need to know to turn your card-making passion into the start of a business. You will gain key insights into what goes into making greeting cards from start to finish, some current resources for the greeting card market, how to effectively promote your cards, and how to navigate the world of wholesale and retail sales. Next, you will learn about the key elements of marketing and promotion, including how to create a brand identity, how to use social media and other digital platforms to reach your target audience, and how to build relationships with retailers, representative companies, and other potential customers. The course will also cover the basics of wholesale and retail sales, including how to price and package your cards and how to approach retailers and other potential buyers. Throughout the course, you will have the opportunity to work on your own card designs and receive feedback and guidance from the instructor. You will also have access to a community of fellow students to offer support, and network. Upon completion of the course, you will have the tools, knowledge, and confidence to start your own unique greeting card business.
Your cart/receipt might show the following title for this class: Community Education Business