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Starting and Managing a New Business   NEW!

Come and explore what it means to become your own boss! This course will help you define and develop your business idea, conduct research around your concept, identify markets and competition, and evaluate the feasibility of the plan. You will learn how to create a business plan and the resources available in our community to help you move the idea forward. A solid business plan is essential to securing financing, learn what banks are looking for when they make decisions about approving your request and what other options are out there. Putting the plan into action is just the beginning, this course will also cover the management skills you will need to be successful long term. Course is taught by John Morosco, along with guest speakers from a variety of business backgrounds, aimed at providing you with unique perspectives and creating a network of people that support your entrepreneurial journey. Upon completion of this course, participants should be able to:
  • Evaluate the feasibility of opening their own business
  • Understand how to go from idea generation to development
  • Be aware of global marketplace opportunities
  • Evaluate options for entry into market; opening a new operation, buying an existing business or franchising
  • Understand how to segment the market and develop an appropriate marketing mix
  • Identify sources of financing and the requirements for accessing them
  • Gain an understanding of the management issues that will arise in a business including risk, security, site selection, layout, inventory control, automation, human resources, law, and taxation
  • Produce an effective business plan

Course price includes course fees. This class is co-scheduled with for-credit programming. Participants will be expected to make regular attendance and fully participate in class. Course may include out-of-class group work.

Please Note: SPSCC academic classes utilize the online classroom environment CANVAS .

This course has required materials:
Successful Business Plan: Secrets & Strategies, 6th Edition. By Rhonda Abrams, ISBN-10: 1933895144, ISBN-13: 978-1933895147.

See more classes in The Entrepreneurship Certificate.


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