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Course Catalog > Professional & Technical

Small Business Marketing on a Shoestring   

When it comes to marketing for small businesses, money isn't everything! In this course, you'll learn how to use the same marketing tricks the big companies employ without making a big dent in your wallet. The small business marketing strategies you'll learn will fit into any budget and some are even free! With the help of videos, spreadsheets, and hands-on activities, you'll build your skills in each lesson. You'll master cost-effective strategies, including strategic partnerships, local marketing, search engine optimization, social networking, email marketing, lead generation, and niche marketing. Along the way, you'll see many real-world examples from other small businesses much like yours. Whether you're new to advertising or looking for a refresher, this course will make you a marketing pro. By the time you're done, you'll have a personalized plan of action for increasing your sales all on a shoestring budget.

 

Small Business Marketing on a Shoestring

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Fee: $225.00

Dates: 1/4/2023 - 3/24/2023

Online: This class is online, and you may access the class at any time between the start/end dates listed above. The online classroom is open 24 hours a day, 7 days a week. You decide when you participate: there are no real-time meetings or requirements.  

What to Expect: After you register, you will be emailed instructions on how to access your online classroom. Please allow a few business days after registration to receive a classroom invitation.