
This introductory course is designed for aspiring caterers, culinary professionals, and food entrepreneurs interested in launching a catering business. Through a workshop-style experience, you will gain the knowledge, tools, and confidence to transform an idea into a professional business concept. This is not a cooking class.
Topics include, selecting a catering model, identifying your target market, developing your brand, creating profitable menus, understanding food costs and pricing, communicating with clients, and navigating the sales process from inquiry to your first booking.
You will also be introduced to standard catering equipment, food presentation techniques, and the basic understanding of organizational systems essential to running a successful catering business.