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Catalog > Writing & Publishing

Social Media for Authors  

Understand the role social media plays in your book marketing plan, and how to use it to further your sales. Learn the basics about launching a website, and types of social media recommended for authors—Facebook, Twitter, YouTube, Instagram, Pinterest. Once you’ve built your marketing platform to reach your audience, learn tips on how to drive traffic and build relationships. This is a hands-on class with writing assignments. Takeaways include an elevator speech; audience profiles; preliminary marketing plan. Class intended for authors soon to be in print or in print. Bring a notebook.


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