Marketing a small business can be challenging without a clear list of what needs to be done and when. This course walks you through the important points of how to create your company’s identity, how to make sure customers can find your business online, and how to grow your customer base. We will look at 1. Creating strong branding and design, 2. Establishing your brand’s digital presence (your website, social media, and search engine optimization), and 3. Implementing digital advertising (social media, Google, and email marketing).