|Intro to Ecommerce for Small Business
So, you've got a great product idea, figured out how to make it, and have the funding to make it real. Now what? Selling through traditional retail is time consuming and costly. Ecommerce can seem like the easy "go-to-market," but just listing your product on Amazon or eBay isn't likely to yield much payoff. This workshop will help to get you started with building a scalable online business. You'll learn the basics of building an ecommerce brand and business, from choosing a web platform, understanding ad-tech, figuring out your channel strategy, and even the joys of getting your product shipped and delivered.