Google Digital Marketing & E-Commerce Certificate Program
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Google Digital Marketing & E-Commerce Certificate Program   

This 8-week online course that will meet in person bi-weekly with a local Subject Matter Expert (SME) for a deeper dive into the practical application of newly learned skills and to answer additional questions. Whether you are looking for a new career or the skills needed to grow your business online, this course is for you.

You’ll learn popular tools and platforms, such as Canva, Constant Contact, Hootsuite, HubSpot, Mailchimp, Shopify, Twitter, Google Ads, and Google Analytics.

This certificate is endorsed by the American Association of Advertising Agencies (4A’s) and the American Advertising Federation (AAF).

Topics Include: Developing digital marketing and e-commerce strategies; Attracting and engaging customers through digital marketing channels like search, social media, and email; Measuring marketing analytics and sharing insights; Building e-commerce stores, analyzing e-commerce performance, and growing customer loyalty.

  • Google Digital Marketing & E-Commerce Certificate Program

  • Fee: $399.00

  • Instructor: Kate Izell

  • Dates: 9/17/2024 - 10/29/2024

    Times: 6:00 PM - 8:00 PM

  • Format: Hybrid

  • Sessions: 4

    Days: Tu

  • Building: MTC

    Room: 107

  • This course will be an 8-week hybrid program with the expectation of the student to work a minimum of  6 hours per week on a self-paced virtual platform, and 2 hours bi-weekly with an Industry SME (Subject Matter Expert).  The SME will be answering questions and reviewing projects with each student.   

    Virtual class will open up on 9/10/2024. In-person classes will take place on Tuesdays from 6:00pm-8:00pm in the MTC 107 on the following dates: 9/17 10/1 10/15 10/29 The course end date (to ensure all virtual completion) is 11/12/2024.


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