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Continuing Education Course Catalog > Business > Social Media Workshops

Social Media Workshops  

Banner with social media platform logos on black background

Are you a small business owner looking to connect with your clients? Does social media seem the ideal way to connect the community to the services your non-profit provides? Are you unsure of how best to build your online network?

Social media has a myriad of uses and benefits, but carries with it ethical considerations, strategic decisions, and technical challenges. In our workshops, participants work with experienced social media professionals to hone their skills and maximize their use of various social media platforms. Check back regularly as we expand our offerings to touch on more industries and levels of experience.

 

Course Descriptions

Maximizing Your Impact with Social Media

$145, 4.5 Contact Hours

In this half-day workshop, join us to learn how to use social media in a professional and ethical manner.  You'll gain knowledge of the major players in the social media landscape, identify the best channels to reach your target audience, and gain hands-on practice setting goals and strategies.

 

Social Media 101

$50, 1.5 Contact Hours

If you're not sure where to start with social media or you're looking for a refresher on the basics, "Social Media 101" is a great place to start. This short, hands-on workshop introduces participants to the current social media landscape, basics of a few platforms, and common stumbling blocks. Exact content will vary slightly depending on interest and skill level of registered participants.

"Social Media 101" is designed as a pre-workshop to "Maximizing Your Impact with Social Media," which covers use of various platforms, audience identification, strategy, and basic analytics. We recommend novice and beginner social media users to take both workshops together, while intermediate users may just wish to take "Maximizing Your Impact with Social Media."

 

Registration Information

PLU staff, students, and alumni can receive a discount on these courses. Please contact Continuing Education at ce@plu.edu or 253-535-7722 for discount codes before registering.

 

Refund Policies

This course operates by the General CE Refund Policies.

 

For more information, click the "Request Information" button above.

 

Contact Information
Center for Graduate and
Continuing Education

Phone: 253-535-7722
Email: ce@plu.edu

Center for Graduate and
Continuing Education
12180 Park Avenue S.
Tacoma, WA 98447